What is the difference between a SEO expert and a SEO specialist? The hierarchy of Job titles in the SEO industry is very vague as this is a new industry to most South Africans. We need both, but who does which role? When do you need a specialist and when do you need an expert?

You need to hire an SEO professional but you have no idea how to do it. Let me explain a few ins and outs of identifying and hiring an SEO professional that is ahead of his game and is an active trend setter.

Google has just implemented a fantastic new feature into their already powerful Google Analytics. This smart AI assistant is called “Analytics Intelligence” and is soon to roll-out in your Analytics account. This great addition allows you to monitor any anomalies in your results and send you an alert.