The keywords meta tag has been used by millions of sites who believe that putting this tag will enhance your web ranking but the truth is that Google has NEVER used the keywords meta tag for ranking.

Many big brands feel like there is no need to put time and effort into SEO because they think that most people will just search for their brand and find them. Yes, they might get the majority of their traffic this way but just think how much more they could get if they just did the basics and stopped slacking on their search engine optimisation.

Google gains 5% search engine market share due to Baidu losing shares because of automatic traffic detection and Bing tops the Search Engine success rate statistics in Canada proving itself as a quality search engine.