SEO Consulting by Bryan Casson
SEO consulting is my passion, all my clients and people I work with know that I try to help others understand what search engine optimisation is in Simple terms. In most of my consulting meetings I help companies and individuals understand the basics of search and then help eliminate common myths and exaggerations put forward by the SEO pretenders and rookies.
Many people simply do not understand SEO therefore do not trust it and tread very carefully. While it is always advised to be vigilant when making business decisions, there is no need to be intimidated by a huge complicated term Search Engine Optimisation. I have no idea why they never coined a simpler name for what I do but at least you don’t have to say it every time someone asks “so what do you do?”.
Before I sell any search engine optimisation package to my clients I make sure they understand what an SEO does as well as what the search engine optimiser is and is not responsible for.
What does a SEO consultant do?
Is your page built with Search Engine Optimisation in mind? Should you or should you not be taking advantage of a pay-per-click program like adwords? Am I spending too much money on above the line advertising? Why am I getting tons of visits and not enough enquiries?
These are all questions that an SEO consultant can answer. A search engine optimisation consultant works with you to come up with a web marketing strategy to bring your website to the next level. There are five simple steps to increase your goal conversions. Consultation > Optimisation > Exposure > Strategy > Results .
What other consulting services do you offer?
In a consulting session I usually cover some or all of the following services
- Website structure for SEO
- On-site Optimisation
- Social Media ie. Facebook, Twitter etc
- Google Maps Implementation
- Google profiles
- Understanding search engines
- SEO myths
- Content building
- Tracking
- Google Analytics
- Google Adwords / Facebook Ads
- Trends and Analysis
To book Bryan Casson as a SEO consultant please visit the contact page.
